Report on Economic Position
Zalando looks back on a successful business performance in fiscal year 2016. The group consciously focused on growth opportunities, made key strategic investments, and yet remained clearly profitable in the process. Zalando increased its revenue by 23 % to EUR 3,639.0m and won additional market share. The EBIT margin improved substantially as a result of the strong performance.
This was driven by our focus on growing our business and market share by offering the best possible customer experience, while we continued to invest in our business and its platform initiatives.
To learn more about the very positive development we refer to the Section Report on Economic Position.