This year is all about personalization, and our motto, “Your Zalando” expresses exactly that. In our tenth anniversary year, we’ll push for greater innovation and personalization, reimagining fashion in countless new ways across every part of the fashion story. The Roman numeral “X” represents ten, but it also marks the next spot on our horizon: to offer not one fashion store, but many – one for each of our 23 million active customers.

From our new premium service Zalando Plus, to ever-growing delivery options across our markets, head-to-toe fashion with fewer roadblocks is more available than ever. As we continue to bring digital solutions to the fashion journey, every player in the Zalando story can look forward to more individuality and more innovation as we celebrate ten years of Zalando.

With this in mind, we have dedicated this report to you. Enjoy creating your own report and personalizing your reading experience. But our story doesn’t end here; on the brink of our tenth anniversary in 2018 we don’t look back, but ahead. Throughout the year, we’ll release a series of videos with even more exciting news, so stay tuned.